Understanding human-needs through continued research and inquiry.
Combining evaluative user research techniques and analysis with generative testing models to design human-centered solutions that work IRL (In real life).
Partnering with clients to gain insights into service experience journeys .
Understanding experiences across touch-points in front and back office process through evaluative and generative research practices.
Understanding emerging technologies & digital proliferation
Leveraging research driven insights and optimizing lean product methodologies to deliver digital experiences that perform and delight.
Crafting course design centered on theory, practicums, & praxis.
Moving from the boardroom to the classroom shifts the thinking around how design is defined. By removing commerce and looking at broader societal and civic impacts the possibilities broaden for what design is and can be.