Human-centered design & creative strategy. 

My creative practice is centered on the principles of insights-driven, human-centered design and delight. I focus on early-stage ideation, creating cultures of innovation, opportunity mining, and r&d program development.

My personal interests are in design research for social innovation and applied creative intelligences.

About

I'm a design strategist, researcher, and professor based in New York. 

In Brief

I have 10+ years of experience making digital products that are used by millions of people. From experience strategy to mentoring and training the next generation of designers, I help companies create scalable processes, make better decisions around design, and help teams ship high-performing and meaningful experiences.

For a list of client information and teaching engagements see my full resume →

Sample Clients and Partnerships

• Princeton University — Keller Center for Innovation in Engineering — Adjunct Professor

• Parsons, School of Design — Transdisciplinary Design MFA — Design for Social Impact and Sustainability (DeSIS Lab) Visiting Fellow

• The City of New York — Business Improvement District — Intersection Studio Workshop and Proposal

• The Media Lab at MIT — Social Computing Research Group Collaborator

• Amazon — Voice, data, and streaming media

• BlackRock — Design Strategy and Research Labs

• Social Money — Roll — Blockchain and Social Innovation

• The Fabric Workshop & Museum — Partnership with The Met & The V&A

Bio

I became fascinated with the critical nature of social innovation and the power of creative processes to catalyze change.

Back Story

I’m originally from Philadelphia, and in 2006 after finishing a degree in Fine Art focusing on Printmaking, I spent time writing grants, curating exhibitions, and teaching public art to adjudicated youth with The Mural Arts program.

I was introduced to design while working at the Fabric Workshop & Museum on the SWARM exhibition. Through an apprenticeship program at a contemporary arts space at the intersection of art and design. The show was curated by designers Ellen Lupton and Abbot Miller and brought together works that express swarming as a social effect of physical objects, data display or organisms. It was at the intersection of art, design, and human behavior. —Connecting aesthetics to function and human interaction. It was a formative moment to realize how aesthetics can shape behavior and designed objects are ubiquitous. To attribute them to a moment in time, and understand them as contemporary artifact shifted my view of the world. Not long after, I came to New York to do postgraduate work at Parsons, School of Design where I would return in 2016 as an Adjunct Professor of Design Strategy & Management. 

I transitioned into technology design in 2008 in the midst of the burgeoning Lean and Experience process evolutions. Studying the interactions between people and technology through continued inquiry, design, and development of digital products and experiences. I've had the pleasure of working with companies from titans of industry, to social change driven non-profits, to scrappy tech start-ups, to artists and cooperatives alike including The Museum of Modern Art, The MIT Media Lab Social Computing Research Group, and Barclays Investment Bank, and the Greene Hill Food Co-op in Brooklyn. 

When I'm not seeking the best solutions for my clients or engaging with the art and design communities you can find me knitting around the city.